An interesting discussion for Signature Magazin about the evolving relationship between art and luxury, from spontaneous synergy to a complex cultural phenomenon defining our consumption behaviour and the role of luxury business and artists nowadays. The interview is available on the June issue (here)
A Pinch of Salt
This section features personal reflections, comments, insights, and any other content that adds a pinch of salt to the understanding of business.
Very pleased to have attended the Diversity in Luxury Awards, organised by the talented entrepreneur and author Elizabeth Solaru to celebrate brands, individuals, and ideas fostering inclusivity within the luxury industry. A moment to take stock of the recent past and, most importantly, to imagine what can still be...
I have discussed with Jane Morris of Apollo Magazine the evolution of the luxury sector, its link with the art world, and the implications for both sectors. Counterbalancing the retail expansion pursued by luxury conglomerates since the 90s, intangible cultural capital has emerged as the latest repository of economic...
Glad to be featured as expert interviewee in this intelligence report by Sara Rosenthal for Canvas8. The report discusses the state of luxury when it comes to advancing sustainable practices, in between the implementation of technology, the return to the core values underpinning the luxury value, and walking the...
Honoured to be invited as a jury member at the Berlin Fashion Film Festival 2024 From Cartier to Balmain, from Fenty to Nike, it is indeed stimulating to be immersed into such visually rich projects, showcasing the creative power of fashion houses across formats and codes.
I have been invited to deliver a session for the Fashion Management Programme at Parsons, The New School. In the session we explored the evolution of the relationship of art and luxury in the context of the evolving business drivers shaping the luxury fashion system. We have also considered...
Stop assuming high-spenders will just buy from luxury brands! I discussed with Business Insider about Zara’s “luxury-adjacent” strategy against the nuances of fashion purchases. Facing tightened margins for discretionary spending… Consumers will tend to go either super high-end and then buy way less, or relate to brands that offer...
Last week I took part to the panel discussion at the latest Walpole Luxury Report Launch event. Hosted by Saatchi Gallery, the event presented the Walpole’s latest intelligence report, “The State of London Luxury 2024”, compiled in collaboration with Cadogan. Walpole CEO Helen Brockenbak offered a positive overview of...
My comments on luxury brand and art collaborations and their implications for the Chinese and Asian market have been published on an article in Business of Fashion. Many thanks to author Gemma Atkins for including my thoughts on “artwashing” and the relevance of authenticity for luxury brands when implementing...
Last weekend, the 2024 Gamma Global Fashion Management Conference (GCFM) at the University of Milan presented a rich line-up of studies by scholars from over 43 countries. It was an honour to contribute with my research on the integration of NFTs in luxury brand and art collaborations. My deepest...